How to run an On Page SEO Report?

This resource guide will show you how to run your first On-Page SEO audit using the in-app audit feature in just a few minutes. STEP 1: From the Audit Dashboard, click on the New Audit button at the top right corner of the page if you already have existing audit reports in your dashboard. This takes you to a page where you can choose between running an audit for a website / E-commerce / Landing Page, Google Business Profile (GBP) Audit, Page Speed Insights Report, On-Page SEO Report, Competitive Analysis on existing audits, or running a ROI Analysis for a company. STEP 2: Select the type of audit you want to run. We will choose the On Page SEO Report in this example. STEP 3: Enter the company name for which you want to perform the audit and click Add. You can also pick a company if you already ran an audit for them from the select existing company/organization dropdown. STEP 4: Enter the contact information. This step is optional. You can keep the fields blank and click on the Next button. STEP 5: Enter the necessary information to perform the audit. Primary Service Area – Usually where the company is located or is focusing its advertising towards. Usually where the company is located or is focusing its advertising towards. Website URL – Enter the client’s business URL if it hasn’t been prepopulated Enter the client’s business URL if it hasn’t been prepopulated Keyword or Keyword Phrase – The primary keyword or keyword phrase they would ideally want to rank for. If you don’t know it, pick a keyword that describes the product or service the company offers. The primary keyword or keyword phrase they would ideally want to rank for. If you don’t know it, pick a keyword that describes the product or service the company offers. Is the site Password Protected? If the website is password protected, you can set this to yes and enter the login credentials so we can crawl the protected site. The most common use case for this setting is when you want to audit a site in development before it goes live. Once done filling out the information, click the Next button. You can include up to 10 URLs in the On-Page SEO report. To add additional URLs, please click on the plus button. STEP 6: Enhance your audit by enabling AI Insights. This feature acts as your co-pilot, analyzing audit data and generating high-value, actionable recommendations similar to those provided by a Chief Marketing Officer. Click on the toggle button to enable AI Insights. Otherwise, you can keep the toggle Off and click on the next button. Enable this option, enter the industry of the company and its target audience, and select whether the business is B2B or B2C. STEP 7: Next, you can determine, if you would like to analyze the company’s GBP profile or not. To analyze the GBP profile, click on the toggle to turn it ON. If the details do not match, you can also change the GBP. You will be presented with two options. If the company has a physical address, click on the Physical Address button. button. If the company does not have a physical address, rather it services a specific service area, click on the Service-based button. If you select Physical Address, the system will try to search for a Google Business Profile based on the company name you entered in the first step. You can either choose the company from the suggested list or you can search by company name again. If you don’t find the right company, you can click on the click here to skip this step link. If you select Service-Based, the system will try to search for service area-based businesses based on the company name and the location entered by you in earlier steps. You can either choose a company from the suggested list or you can update the company and location in the search to find the right company. If you don’t find the right company, you can click on the click here to skip this step link. STEP 8: If you have access to the website’s Google Analytics, you can connect your Gsuite account with My Web Audit and connect the GA4 property to the audit. Click on the toggle button to connect the GA4 property. Otherwise, you can keep the toggle Off and click on the Next button. STEP 9: If you would like to include Return on Investment calculations, you can click on the toggle button to turn on the feature and fill up the necessary information. Otherwise, you can keep the toggle off and click on the Run Audit button. Our system will begin running dozens of automated audit points on your target website. You will then be redirected to the Audit Dashboard, where a loader will appear for a few minutes until the audit is completed. Note: The audit will never be emailed to anyone during this step. Your next step should be to review the audit results and then use one of our done-for-you email templates to connect with your prospect or customer. If you have any questions, please feel free to email support at support@mywebaudit.com.

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