Native Integrations — Integrate Active Campaign

The purpose of this guide is to explain the process of how to integrate My Web Audit’s lead widgets with Active Campaign. STEP 1: Create a new lead widget or edit an existing lead widget. Visit the Integrations tab and click on the Add Integration button. STEP 2: Search for Active Campaign and click on the Add button. STEP 3: Get the API URL and API key from your Active Campaign account. STEP 3.1: Login to your active campaign account. STEP 3.2: Click on the settings icon. STEP 3.3: Click on the developer option and copy the URL and Key. STEP 4: Enter the account name (You can enter any value under the account name field), API URL, and API key, then click on the Connect Account button. STEP 5: After your account has been successfully connected, you will be redirected to the next screen, where you can configure the integration. Please note: If you don’t have any lists in your Active Campaign account, we recommend you first create a list. You can follow the steps defined below or skip to Step 6. STEP 5.1: Click on the Contact icon and click on the Lists menu. STEP 5.2: Click on the Add a list button. STEP 5.3: Enter the list detail and click on the Save button. STEP 6: The connected account will be automatically selected. Please select a list from the dropdown under which you want to save the lead information. STEP 7: If you want to add any tag to the lead. You can enter multiple tags separated by commas. STEP 8: Next, map the fields. Our app allows you to store the Website URL and Report URL in Active Campaign. If you do not see the fields to map, you can create the fields under your Active Campaign account. Please see the steps defined below. STEP 8.1: Click on the Contact icon and then click on the Fields. STEP 8.2: Click on the Add Field button. STEP 8.3: Enter the field detail and click on the Add button. STEP 9: If you have enabled GDPR fields on your lead widget form, you will be able to map the fields for GDPR consent. STEP 10: If you have enabled the Custom Fields on your lead widget form, you will see the option to map them as well. STEP 11: Click on the Connect to Active Campaign button. Please note: If a user visits your website with UTM parameters where you have My Web Audit lead widgets, and you have enabled Active Campaign integration, our system will track the UTM parameters automatically in Active Campaign for that user when they submit the lead widget form. If you have any questions, please email support at support@mywebaudit.com.

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